Dewar’s Whisky
Post Copy:
Year
2022 - 2023
Credits:
OLIVER Agency
Project Manager – Vanessa Robayo
Sr. Strategist – Jessi Barrios
Sr. Art Director – Giovanni Soto
Art Director – Zaigret Canals
Community Manager – Omar Curiel
Copywriter & Sr. Community Manager – Monique Hidalgo
Role:
Lead Community Manager and Copywriter for Bacardi’s Dewar’s Whisky.
Responsibilities included redefining the tone of voice for Dewar’s and updating their brand playbook, launching Dewar’s US Instagram account, identifying trending opportunities and writing engaging post copy for their social channels.